iResearch believes that the sustainable growth results from both the recovery of the economy and a more-rational behavior of the advertisers. In the second quarter of 2009, China's GDP growth rate has rebounded to 7.9%, which indicates a coming stable economy. According to online advertising monitoring data of iAdTracker, except for financial and IT industry, advertising cost of other eight industries rallied to varying extents in 09Q2.
At the same time, after the financial crises, advertising putting tends to be more rational, advertisers manages to get a maximizing advertising effect. iResearch predicts the search engine advertising market would be one of the revenue driving forces of the overall online advertising market and reach 6.95 billion yuan in 2009, maintaining a rapid YoY growth of 38.2%. As for branding advertising, fast growing new medium like vertical medium, video sites and social networking sites is also a motivation of the whole online advertising market.
Benefiting from the soaring value of China's Internet media, as well as the steady increase of China's rebounding economy, iResearch predicts a market over 20 billion yuan on China's online advertising in 2009, Based on expectation of 2010 economy and a serious of promotion like 2010 World Cup, World Expo, Olympic Winter Games, etc., the overall revenue size in 2010 may reach 30 billion yuan.
iResearch Consulting Group is a leading supplier of online business and new economy developments service in China, we integrate information, services and technology to provide internet business information, marketing solutions and CV solutions, helping businesses develop marketing, manage customers, increase knowledge and benefit, boost competitiveness.
Details are set out:
iResearch Consulting Group URL: www.iresearch.com.cn
iResearch R&D several systems including iAdTracker , iUserTracker, iWebspeed which are considered as an essential tool for most of Internet Medium and Agents in daily life.Meanwhile ,iResearch has its own study model to provides professional researches and consultation projects for those Internet companies, Advertising agent companies, traditional companies, government departments, investment institutions on regard of Internet operation, Internet marketing , Advertising ,Internet investment ,Internet application and E-commerce ,etc. iResearch Consulting Group also carries own website and conferences in order to provide brand marketing and service of cooperative extension.
Details are set out:
iResearch consecutive data service www.iresearch.com.cn/data/
iResearch specialized research consulting service www.iresearch.com.cn/research/
iAdTracker http://www.iadtracker.com
iUserTracker http://www.iusertracker.com
iResearch URL www.iresearch.cn
iResearch conference service www.iresearch.com.cn/events/
Click here for more information
Details are set out:
iResearch Consulting Group URL: www.iresearch.com.cn
iResearch R&D several systems including iAdTracker , iUserTracker, iWebspeed which are considered as an essential tool for most of Internet Medium and Agents in daily life.Meanwhile ,iResearch has its own study model to provides professional researches and consultation projects for those Internet companies, Advertising agent companies, traditional companies, government departments, investment institutions on regard of Internet operation, Internet marketing , Advertising ,Internet investment ,Internet application and E-commerce ,etc. iResearch Consulting Group also carries own website and conferences in order to provide brand marketing and service of cooperative extension.
Details are set out:
iResearch consecutive data service www.iresearch.com.cn/data/
iResearch specialized research consulting service www.iresearch.com.cn/research/
iAdTracker http://www.iadtracker.com
iUserTracker http://www.iusertracker.com
iResearch URL www.iresearch.cn
iResearch conference service www.iresearch.com.cn/events/
Click here for more information