Price: $ 3000	Date: 2008/11/19
Pages: 117	Charts: 63
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As the rapid growth of network economy and continuous maturity of online video industry, the consumption demand of China online video market has realized sustainable rapid growth in recent years. The enlargement of netizen amount has promoted the video demand; the growth of wideband user amount and the appearance of new network service have extended and deepened the online video application; online video industry is stepping forward to maturity.

ReportDirectory:

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page7 I.Background
page8 II.Methodology
page9 III.Definitions
page10 IV.Content of Report
page10 Part One General Analysis on China Online Video Industry
page10 1. Current Situation of China Online Video Industry
page18 2. Developing Trend of China Online Video Industry
page29 Part Two Competitiveness Assessment on China Video Share Enterprises
page29 3. Current Situation and Developing Trend of Video Share
page29 3.1. Analysis on Market Environment
page32 3.2. Analysis on Business Mode
page34 3.3. Analysis on Market Competitions
page36 3.4 Analysis on Developing Trend
page38 3.5. Conclusion
page39 4. Competitiveness Analysis on Nucleus Enterprises
page39 4.1. Tudou.com
page39 4.1.1. Management Competitiveness of Enterprises
page40 4.1.2. User Competitiveness of Enterprises
page40 4.1.3. Production Competitiveness of Enterprises
page42 4.1.4. Capital Competitiveness of Enterprises
page43 4.2. Youku.com
page43 4.2.1. Management Competitiveness of Enterprises
page44 4.2.2. User Competitiveness of Enterprises
page45 4.2.3. Production Competitiveness of Enterprises
page46 4.2.4. Capital Competitiveness of Enterprises
page47 4.3. 56.com
page47 4.3.1. Management Competitiveness of Enterprises
page48 4.3.2. User Competitiveness of Enterprises
page49 4.3.3. Production Competitiveness of Enterprises
page49 4.3.4. Capital Competitiveness of Enterprises
page50 4.4. Ku6.com
page50 4.4.1. Management Competitiveness of Enterprises
page52 4.4.2. User Competitiveness of Enterprises
page52 4.4.3. Production Competitiveness of Enterprises
page53 4.4.4. Capital Competitiveness of Enterprises
page54 4.5. 6.cn
page54 4.5.1. Management Competitiveness of Enterprises
page55 4.5.2. User Competitiveness of Enterprises
page55 4.5.3. Production Competitiveness of Enterprises
page56 4.5.4. Capital Competitiveness of Enterprises
page57 4.6. Mofile
page57 4.6.1. Management Competitiveness of Enterprises
page57 4.6.2. User Competitiveness of Enterprises
page58 4.6.3. Production Competitiveness of Enterprises
page58 4.6.4. Capital Competitiveness of Enterprises
page59 4.7. Ouou.com
page59 4.7.1. Management Competitiveness of Enterprises
page60 4.7.2. User Competitiveness of Enterprises
page60 4.7.3. Production Competitiveness of Enterprises
page61 4.7.4. Capital Competitiveness of Enterprises
page62 4.8. 5show.com
page62 4.8.1. Operation Competitiveness of Enterprises
page62 4.8.2. User Competitiveness of Enterprises
page63 4.8.3. Production Competitiveness of Enterprises
page63 4.8.4. Capital Competitiveness of Enterprises
page64 5. Competitiveness Assessment and Ranking on Nucleus Enterprises
page64 5.1. Assessing Index and Class Clarification
page67 5.2. Assessment on Management Competitiveness of Enterprises
page68 5.3. Assessment on User Competitiveness of Enterprises
page70 5.4. Assessment on Production Competitiveness of Enterprises
page71 5.5. Assessment on Capital Competitiveness of Enterprises
page72 5.6. Competitiveness Comprehensive Ranking of Enterprises
page73 Part Three Assessment on Competitiveness of P2P Streaming Media Enterprises
page73 6. Current Situation and Developing Trend of P2P Streaming Media
page73 6.1. Analysis on Market Environment
page75 6.2. Analysis on Business Mode
page78 6.3. Analysis on Market Competition
page80 6.4. Analysis on Developing Trend
page81 7. Competitiveness Analysis on Nucleus Enterprises
page81 7.1. PPLive
page81 7.1.1. Management Competitiveness of Enterprises
page82 7.1.2. User Competitiveness of Enterprises
page82 7.1.3. Production Competitiveness of Enterprises
page82 7.1.4. Capital Competitiveness of Enterprises
page83 7.2. QQLive
page83 7.2.1. Management Competitiveness of Enterprises
page83 7.2.2. User Competitiveness of Enterprises
page83 7.2.3. Production Competitiveness of Enterprises
page84 7.2.4. Capital Competitiveness of Enterprises
page85 7.3. PPStream
page85 7.3.1. Management Competitiveness of Enterprises
page85 7.3.2. User Competitiveness of Enterprises
page86 7.3.3. Production Competitiveness of Enterprises
page86 7.3.4. Capital Competitiveness of Enterprises
page87 7.4. UUSee
page87 7.4.1. Management Competitiveness of Enterprises
page87 7.4.2. User Competitiveness of Enterprises
page88 7.4.3. Production Competitiveness of Enterprises
page88 7.4.4. Capital Competitiveness of Enterprises
page89 7.5. PPFilm
page89 7.5.1. Management Competitiveness of Enterprises
page89 7.5.2. User Competitiveness of Enterprises
page90 7.5.3. Production Competitiveness of Enterprises
page90 7.5.4. Capital Competitiveness of Enterprises
page91 8. Competitiveness Assessment and Ranking of Nucleus Enterprises
page91 8.1. Assessing Index and Class Clarification
page93 8.2. Assessment on Management Competitiveness of Enterprises
page94 8.3. Assessment on User Competitiveness of Enterprises
page95 8.4. Assessment on Production Competitiveness of enterprises
page96 8.5. Assessment on Capital Competitiveness of Enterprises
page97 8.6. Competitiveness Comprehensive Ranking of Enterprises
page98 Part Four Development Strategy and Suggestions for China Online Video Industry
page98 9. Development Strategy of China Online Video Industry
page103 Appendix One: Data List of Investigation and Research on Users
page103 1. Design explanation of investigation and research
page104 2. Basic Attribute and Behavior Analysis of Video Users
page106 3.Main Conclusions and Discoveries:
page107 4. User Satisfaction and Brand Test of Core Enterprises
page107 4.1. Video Share Core Enterprises
page111 4.2. Core Enterprises of P2P Streaming Media
page115 Appendix Two: SOWT Analysis on Operators of China Mainstream Online Video Platforms
page117 Disclaimers