iResearch Reports
2007-2008 China Online Ad Networks Research Report
2008/08/26  
Price: $ 3000 Date: 2008/08/26
Pages: 42 Charts: 18
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Also called Ad Networks, assembly medium and small web media resources into the networks, deliver ads through the networks platform, monitor ads delivery statistics, advertisers make payments according to the actual effects of online ads.

ReportDirectory:


Page2 I. Background
Page3 II. Definitions
Page4 III. Methodology
Page5 IV. Summary
Page6 ¢õ. Text
Page6 1. Overview of Online Ad Networks
Page6 1.1. Definition of Online Ad Networks
Page7 1.2. Classification of Online Ad Networks
Page8 1.3. Characteristics of Online Ad Networks
Page9 2. Industry chain of Online Ad Networks
Page10 2.1. Structure of Industry chain
Page12 2.2. Comparison of Four Industry chains
Page12 2.3. Related Contents of Industry chain
Page13 2.3.1. Method of Ad Payment
Page15 2.3.2. Ad Matching
Page15 2.3.3. Ad Effect Monitoring
Page16 3. Analysis on Market size of Online Ad Networks
Page17 3.2. Segmentation Market size of Online Ad Networks
Page18 3.3. Market Share of Online Ad Networks
Page24 4. Analysis of Online Ad Networks Platform
Page24 4.1. Core Competitiveness of Online Ad Networks Platform
Page25 4.2. Typical Online Ad Networks Platform
Page30 4.2.2 WAP Ad Networks
Page35 4.2.3 Independent Third-Party Ad Networks
Page37 4.2.4 E-commerce Ad Networks
Page38 5. Summery
Page38 5.1 Market Problems of Online Ad Networks
Page39 5.2. Tendency of Online Ad Networks
Page40 5.3 Suggestions on Online Ad Networks
Page42 Disclaimers