| Price: $ 1000 | Date: 2006/08/01 |
| Pages: 124 | Charts: 80 |
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ReportDirectory:
Page5 I. Background
Page7 II. Definition
Page7 III. Methodology
Page8 IV. Summary
Page10 V. Text
Page10 1. Basic Elements of C2C Ecommerce
Page10 1.1. Definition
Page10 1.2. Features
Page11 1.3. Bidding/Bargaining Mode
Page13 1.4. Typical Problems in C2C Ecommerce
Page15 1.5. Profit Model of C2C Ecommerce Websites
Page16 2. Overview of Global C2C E-commerce Market in 2005
Page16 2.1. Development of Global C2C E-commerce Market in 2005
Page17 2.2. Development of C2C E-commerce Market in US 2005
Page21 2.3. Development of C2C E-commerce Market in Korea 2005
Page22 2.4. Development of C2C E-commerce Market in Japan 2005
Page22 2.4.1. Transaction Volume of C2C Ecommerce Market in Japan
Page23 2.4.2. Yahoo-Japan
Page24 3. Development Stage of C2C Ecommerce Market In China
Page25 3.1. Introduction Stage (1999-2002)
Page25 3.2. Growth Stage (2003-2010)
Page26 3.3. Maturity Stage (After 2010)
Page27 4. Environment of China C2C Ecommerce Development in 2005
Page27 4.1. Drivers
Page27 4.1.1. Internet Development Provides a Basis for Online Trading
Page27 4.1.2. Enhancement of Income level and Change in Ideas of Consumption Raised and Released Consumption Capacity
Page27 4.1.3. Ideas of Spending Online are Becoming Acceptable for People
Page28 4.1.4. Existence of Regional Difference in Commodity Revealed Necessity and Importance of Online Trading
Page29 4.2. Restraints
Page29 4.2.1. Inadequate Legislation
Page29 4.2.2. Poor Credit System
Page29 4.2.3. Inconvenient Payment Mode
Page30 4.2.4. Logistics Requires Father Improvement
Page31 5£®Development of China C2C Ecommerce Market in 2005
Page31 5.1. Number of China C2C Ecommerce Users in 2005
Page31 5.1.1. Number of China C2C Ecommerce Users in 2005 by Quarter
Page33 5.1.2. Number of China C2C Ecommerce Users 2001-2005
Page35 5.1.3. Percentage of China C2C Users among China Internet Users 2001-2005
Page37 5.2. Transaction in China C2C Ecommerce Market in 2005
Page37 5.2.1. Transaction Volume of China C2C Ecommerce Market in 2005 by Quarter
Page38 5.2.2. Transaction Volume of China C2C Ecommerce Market 2001-2005
Page39 5.2.3. Percentage of China C2C Transaction Volume in China Total Ecommerce Transaction Volume 2001-2005
Page40 5.3. Annual Per Capita Consumption of C2C Ecommerce by China C2C Ecommerce Users 2001-2005
Page42 5.4. Market Structure of China C2C Ecommerce Market in 2005
Page42 5.4.1. Market Structure of China C2C Ecommerce Market in 2005
Page43 5.4.2. Market Structure of China C2C Ecommerce Market 2003-2005
Page44 6. Industry Value Chain and Competition Factors of China C2C Ecommerce in 2005
Page44 6.1. Industry Value Chain of China C2C Ecommerce Market
Page45 6.2. Competition Factors of China C2C Ecommerce Websites
Page46 6.2.1. Traditional Transaction and B2C are Major Substitutes of C2C
Page47 6.2.2. More and More Potential Entrants Posing A Great Threat
Page48 6.2.3. Buyers Concerned about Products and Interests and Rights of Consumers
Page49 6.2.4. Sellers Quite Concerned about Fees and Interests and Rights of Buyers
Page49 6.2.5. Competition In industry Getting More Intense
Page51 7. Major Competitors in China C2C Ecommerce Market in 2005
Page51 7.1. Overview of China C2C Ecommerce Websites in 2005
Page51 7.1.1. Classification of China C2C Ecommerce Websites in 2005
Page52 7.1.2. Transaction Index of Major China C2C Ecommerce Websites in 2005
Page53 7.1.3. Reach of Major China C2C Ecommerce Websites in 2005
Page54 7.2. Taobao.com
Page54 7.2.1. Quick Facts of Taobao
Page56 7.2.2. Promotional Campaigns of Taobao In 2005
Page59 7.2.3. Traffic of Taobao in 2005
Page60 7.2.4. Operational Index of Taobao
Page63 7.3. eBay Eachnet
Page63 7.3.1. Quick Facts of eBay Eachnet
Page64 7.3.2. Promotional Campaigns of eBay Eachnet
Page68 7.3.3. Traffic of eBay Eachnet
Page69 7.3.4. Operational Index of eBay Eachnet
Page71 7.4. 1pai
Page71 7.4.1. Quick Facts of 1pai
Page72 7.4.2. Promotional Campaign of 1pai
Page74 7.5. Paipai
Page74 7.5.1. Quick Facts of Paipai
Page76 7.5.2. Traffic of Paipai in 2005
Page77 7.5.3. Revenue Structure of Tencent
Page78 7.6. Godele.com
Page80 7.7. C2C.6688
Page81 7.8. Brojoy.com
Page81 Background
Page82 8. Development Trend of China C2C Ecommerce Market
Page82 8.1. Quick Increase of Users Amount and Transaction Volume
Page82 8.2. Increasing Intense Competition Resulting In More Mature Market
Page82 8.3. Integration and Innovation of Various Models Fully Display Resources Advantage
Page82 8.4. Charging is Trend, but Need to Wait
Page83 8.5. Obvious Internationalization
Page84 9. Some Suggestions for the Improvement of China C2C Ecommerce Market
Page84 9.1. For Government Authorities
Page85 9.2. For C2C Websites/Investors
Page85 9.3. For Sellers
Page86 9.4. For Buyers
Page87 10. Analysis on China C2C Ecommerce Users in 2005
Page87 10.1. Major Channels For Users to Learn About C2C Websites in 2005
Page88 10.2. Reasons for Using/ Not Using C2C Websites
Page88 10.2.1. Reasons for Users to Use or Not to Use C2C Websites
Page91 10.2.2. Factors Considered by C2C Website Users in Transaction
Page93 10.2.3. Reasons for Users to Conduct Transaction Most Frequently on a Certain C2C Website
Page97 10.2.4. Whether Users Would Continue to Conduct Transaction on the Current Most Frequently Used Website
Page101 10.3. Transaction Amount of Users on Different C2C Websites
Page101 10.3.1. Transaction Amount of Buyers on Different C2C Websites
Page104 10.3.2. Transaction Amount of Sellers on Different C2C Websites
Page107 10.4. Use of C2C Website Functions
Page107 10.4.1. Use of C2C Website Assistant Features
Page109 10.4.2. Use of Professional Payment Service of C2C Websites
Page111 10.5. Category of Product under Purchase/Sales on C2C Websites
Page113 10.6. Preferences and Satisfaction Toward C2C Websites
Page113 10.6.1. Buyers¡¯ Preference on C2C Websites
Page115 10.6.2. Satisfaction Level of Users toward C2C Websites
Page121 Appendix: Research Methodology and Procedures
Page123 Disclaimers