According to the investigation data of iResearch, the market size of the online advertisement in China has come to 2.06 billion yuan, a growth of 50% compared with 1.37 billion yuan in the same period of 2005.

The total revenue of China online game distributors in 2005 was RMB 4.7 billion, 23% of the industry market size. In recent years, online game distributors¡¯ share among market size of China online game industry has declined due to major online game operators¡¯ success in streamlining channel.

With the surge of Internet and e-business, China¡¯s e-payment market grows pretty quickly. In 2004, the market size was 7.4billion yuan and increased to 16.4 billion yuan in 2005 with an annual growth rate of 122%.

According to the survey result in 2005, in terms of most frequently used software, the percentage of Tencent QQ users occupies the leading position with 78.8 percent. 13.0% of users choose MSN Messenger as their key instant messenger.

By the end of 2004 the revenue of online friends market is RMB127 million, among which the revenue of online general friends-making market is RMB90 million, online dating is RMB 37 million and there is no revenue of business friends-making market.

According to estimate of iResearch, the market size of China mobile game market will continue to grow during 2005 and 2007, however, the annual growth rate will decline. In 2008, with the maturation and rationality of the market environment, the growth rate will rebound.

China online marketing has kept growing along with the development of Internet in China. In 2004, China online marketing achieved market size of RMB 2.34 billion. In 2005, it grew by 78.4%, reaching RMB 4.17 billion.

iResearch estimates that in the next five years, China recruiting market size will continue to grow. It is forecasted that China recruiting market size will reach RMB 5.12 billion Yuan in 2006, 11.8% more than that in 2005.

According to iResearch, in 2005, the total market size of digital magazine industry in China was RMB 20 million Yuan, which was only a small number. Nevertheless, the digital magazine industry in China is growing at a high speed. With the preparation of mature business mode and profit-making mode, it is foreseeable that it will bring in the expected value.